Tesla

Wireless Charging Platform

Tesla reached out to STEL in need of an animation to launch their wireless charger. They wanted to showcase the design, features, and technology developed by Freepower® which makes the product so groundbreaking, while keeping the sleek and modern Tesla feel.

Services

Visual Design

Scene Development

In developing this animation, STEL worked with both the Tesla and Aira Freepower® teams to create accurate and realistic visuals. Tesla wanted sleek visuals to showcase minute details and a premium feel that would attract consumers.

Further Explorations

Since the release of Tesla’s wireless charger, the STEL team has worked on exploring different avenues on how we’re able to rework the environments, positions, and movements surrounding this product to further tell the story of the charger itself. While still incorporating the sleek and modern feel of Tesla, we’ve learned how to continue showcasing this product with a fresh lens.

See More Exploration Here

Playosphere